POTENT LEADERSHIP:
DROP THE MASK,
IGNITE THE REAL YOU,
AND RECLAIM THE LEADER WITHIN
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Leadership isn’t about what you do, nor is it about what you’ve accomplished
–it’s about who you be.
Your Potency
is the medicine
that humanity needs.
Your Potency is the key
to standing out and growing your movement
with integrity.
Your Potency is
what the world needs
right now.
How would it feel to lead by being who you truly are? To unapologetically speak your truth and stand in your presence without fear of judgment?
Please leave a review on amazon and audible once you’ve enjoyed the book
ABOUT
POTENT LEADERSHIP
In today’s online culture, it’s easy to confuse “influencers” with leaders, and chase the followers, the likes, and the superficial success. But while influencers paint a pretty picture, real leaders pave a path. Leadership isn’t about what you do, nor is it about what you’ve accomplished.
It’s about who you be.
What people really yearn for is someone who cuts through the bullshit and lives and operates authentically. They’re looking for you, stripped of the façades. You, undiluted, leading with your true self — your potency.
Ruby Fremon has helped hundreds of leaders quit the performance, reclaim their power and build brands without sacrificing their integrity. In this book, she helps you uncover your deepest fears so you can:
– Stop seeking validation and recognize your gift
– Do the inner work to be a leader and not just look like one
– Rise up, speak up, and dare to be seen
The greatest movements in history were started by people who refused to follow the crowd—now it’s time for you to build your own movement, your own way, and never look back.


A LITTLE BIT ABOUT RUBY…
Ruby Fremon is a certified life coach, NLP practitioner, leadership mentor and speaker who has helped thousands gain the confidence to quit performing, crystalize their messaging, and lead their movements with integrity.
An expert on personal growth and inner-work, Ruby is the host of top-rated podcast “Potent Truth” (formerly known as “Today’s Thought Leader”) and has appeared in over 100 publications and podcasts. She works with her clients one on one, or in group settings at her live retreats and in her Collective.
Known for her big heart, no-bullshit approach and shamanic gifts, Ruby’s work bridges the gap between practicality and spirituality, offering leaders an opportunity to create true inner-expansion. Her favorite topics to speak on include potent leadership and conscious entrepreneurship, which have landed her on stages around the world.
Ruby sees herself as an advocate for humanity, and uses her online presence to encourage her community to question the narrative, and cultivate true sovereignty of mind, body, and spirit. She currently lives in Austin, Texas, with her husband and their two dogs, Luke and Leia. This is her first book.
Please leave a review on amazon and audible once you’ve enjoyed the book

Why Potent Leadership?
The veils of illusion are now lifting and now more than ever, the world needs Potent Leaders–the world needs YOU.
Ruby Fremon’s debut book will take you on a journey to reclaim your potency so you can drop the performance and be the leader you truly want to be, by embracing who you be.
Please leave a review on amazon once you receive your copy of the book!